# Email Sequence: Law Firm Calendar and Docketing Software

Lead magnet: The Law Firm Calendar and Docketing Checklist: Deadlines, Court Dates, Reminders, and Ownership

## Day 0: Your calendar and docketing checklist
Send the checklist. Ask whether the biggest calendar risk is court dates, statutes, consult scheduling, task ownership, staff visibility, or reminder policy.

## Day 1: A legal deadline is not just an appointment
Explain why law firms need matter-based dates, owners, verification, and escalation instead of relying only on personal calendars.

## Day 3: Separate consult booking from docketing
Show how Calendly-style scheduling can help prospects book consultations, while active-matter deadlines still need a controlled docketing workflow.

## Day 7: The owner-and-backup rule
Teach a simple rule: every critical deadline needs one owner, one backup path, and a visible status before the weekly review meeting.

## Day 14: Build the lean calendar stack
Recommend a practice management calendar/task hub, documented reminder rules, intake scheduling, and an internal SOP page before adding more automation.

## Day 21: Recheck your deadline workflow
Invite readers back to the calendar and docketing software guide for updated tool comparisons and partner notes.